Internet Marketing Professional

Archive for the ‘John Smeaton’ Category

Yahoo! Buzz

Yahoo! is often overlooked as a search engine to target in the UK (for very good reason). It drives little traffic when compared to Google is the core reason. However if you stop thinking of Yahoo! as a search engine and think of it more as a portal you can find that there are great information sources within its huge website.

One thing I’ve found it good for is buzz. You may have seen the posts on John Smeaton Traffic that I’ve made

  1. John Smeaton and Viral Marketing Post
  2. John SmeatonPost

These are really about surfing the wave of hot topics as a way to drive traffic to the site.

One great way of getting onto Buzz is through Yahoo! Buzz

Every day this free little blog gives me insight into hot topics and related searches. OK so knowing that people are searching often for a pop stars boyfriend may not be of use today. However for my clients in the Sports industry its a great way to get new traffic to a site. I’ve found terms and insights into user behaviour to discover new terms I didnt even think of. Generally by the time the traffic from the hot topic has deserted the search engines your keyword tool will be late in reporting it.

So get ready to surf the wave of hot topics as they happen all with a little side project from Yahoo!

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As part of our search to find the best use of John Smeaton as a driver of traffic to a website we have found the following details:

One website received almost 200 hits for the search term “John Smeaton Banjoed” – Nice bit of long tailing there.

One website received over 1,500 hits just from one link on johnsmeaton.com – way to go Colin

Cool John Smeaton Websites

More hits and smeatomania to follow

Sometimes you’ve gotta love the web.

On Friday I got pissed in Glasgow. On Saturday I picked my car up and on the way home heard about the heroics of one man at Glasgow Airport – John Smeaton.

Little did I know that my viral marketing brain was running low on power. If I had I would have bought JohnSmeaton.com. Unfortunately someone has made it already!

They’ve got links from god knows where, including here, they’re on the BBC website – a site where most people seek out links as if it was DMOZ four years ago.

Well done to John and If I ever meet ‘BAA’s answer to Jack Bauer’ I’ll buy him a pint.

So viral marketing to get links, good curve if you can find it, even better if you can find a hot topic and get it all up and running asap.

John Smeaton Update

Following on from the John Smetaon affect I got some people to do some testing. They had a look at what you would get from a link from the johnsmeaton.comwebsite. One guy got over 1,500 hits to his website from it in under two days! He normally gets thirty to the site.

Google analytics image coming soon…